Introduction

IBM are currently looking for a Brand Partner Specialist to help brand portfolio offerings, you will be accountable for creating demand and progressing opportunities to close - from OI through OO.

The Brand Partner Specialist (for Select Dedicated accounts) is responsible to drive optimal customer Technology outcomes and achieve strategic objectives for the Brand Partner Specialist's brand. They drive the strategy, sale, and closure of deals for select offerings and use cases.

Your Role and Responsibilities

Your Role and Responsibilities

• Supports territory strategy and contributes to the account planning process for assigned accounts

• Maintains strong relationships with IBM Brand Technical Specialists to align sales efforts with offering capability roadmaps

• Navigates IBM to bring the right technical resources to drive sales wins

• Applies expert level knowledge of select offerings with industry expertise to propose relevant and impactful use cases that address the client's business needs and drive client innovation

• Articulates value proposition for select offerings and how they compare to competitors' offerings

• Owns the E2E sales process for assigned offering portfolio and clients - from opportunity identification to deal closure

• Leverages virtual and face to face collaboration tools to demonstrate select offerings and create an innovative vision of client success

• Applies knowledge of licensing and contracting models to shape solutions that deliver client value while supporting brand specific business strategies

• Leverages marketing use cases to drive customer lifetime value (LTV)

Required Technical and Professional Expertise

• Deep understanding of relevant brand products

• Apply knowledge of technology solutions and relevant strategic IBM and Technology sales plays with intimate knowledge of the industry or horizontal use cases, utilizing references and playbook assets such that seller can lead client/IBM whiteboarding

• Intimate knowledge of SWOT against main competitors and applies tactics to overcome or to collaborate

• Understanding of Partner's footprint and capabilities / competencies within your territory

• Drive early collaboration with CSM, Client Engineering/MVP/Tech team to accelerate deal progression (POC), close and consumption

• Confidence in prospecting strategies to identify new logo opportunities

• Strong knowledge of pricing /subscription models related to offerings and how to create the financials /contract

Preferred Technical and Professional Expertise

N/A

About Business UnitIBM has a global presence, operating in more than 175 countries with a broad-based geographic distribution of revenue. The company's Global Markets organization is a strategic sales business unit that manages IBM's global footprint, working closely with dedicated country-based operating units to serve clients locally. These country teams have client relationship managers who lead integrated teams of consultants, solution specialists and delivery professionals to enable clients' growth and innovation. By complementing local expertise with global experience and digital capabilities, IBM builds deep and broad-based client relationships. This local management focus fosters speed in supporting clients, addressing new markets and making investments in emerging opportunities. Additionally, the Global Markets organization serves clients with expertise in their industry as well as through the products and services that IBM and partners supply. IBM is also expanding its reach to new and existing clients through digital marketplaces.

Your Life @ IBMIn a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you'll be able to learn and develop yourself and your career, you'll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

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About IBMIBM's greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we're also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business. At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it's time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

Location StatementFor additional information about location requirements, please discuss with the recruiter following submission of your application.

Being You @ IBMIBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.